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Senior Marketing Executive - Consumer Health & Beauty (18-29K)

Job description

  • Formulate & Execute Digital Marketing Strategies
  • Product Stock Control & Pricing Strategy
  • KOLs & Content management and copywriting

Our client is a leading Consumer Health & Beauty product company with a strong presence in the APAC region. The company has a solid business expansion plan in HK and China markets on both online and offline channels, and it's one of the fast-growing brands in the consumer health sector in APAC. With a solid and extensive innovative product line and a plan for market expansion, they are looking for a Senior Marketing Executive to join the team.

You will drive strategic brand & product marketing plans and social media strategy to capitalize on business opportunities. As a Senior Marketing Executive, your responsibilities will include the following:

  • Design and implement ATL, BTL and online marketing strategies
  • Implement new product launches, in-store promotions, joint promotions, PR & media events, and online promotions
  • Monitor and review promotion and marketing event's effectiveness
  • Manage product lines portfolio, including stock level control, revenue forecasting with sales management as well as yearly overall pricing review
  • Formulate and execute digital marketing strategies (including but not limited to website, social media, SEM, and SEO)
  • Track social media platforms (Facebook, Youtube, Google, etc.)
  • Content management and copywriting
  • KOLs' communication and coordination

To qualify, individuals must possess:

  • Degree and 2+ years of Business/ Marketing management experience, open to candidate with an Agency background
  • Experience in the health supplement/ beauty/ FMCG product will be an advantage
  • Content marketing, digital planning and execution experience is a MUST
  • Excellent team player with great communication and interpersonal skills.
  • Independent and able to work under pressure
  • Outstanding project management and people skills with a solution-oriented mentality
  • Excellent command of written & spoken English and Chinese

*Candidate with less experience will be considered as Marketing Executive.

Contact Anki Lau at +852 3101 3066 or APPLY NOW by clicking the button below quoting reference number AL263705.

Data provided is for recruitment purposes only. Only shortlisted applicants will be notified.


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