Regional Visual Merchandising Manager - Retail

About the Role:

• Translate global visual merchandising guidelines into effective regional execution while respecting local market nuances.
• Ensure consistent brand storytelling, visual standards, and customer experience across all APAC stores.
• Lead seasonal campaign rollouts, new store openings, refits, and major visual initiatives across the region.

• Partner closely with regional merchandising, buying, and retail teams to maximize sell‑through and productivity through visual execution.
• Analyze sales performance and customer behavior to optimize product presentation and floor layouts.
• Use visual merchandising as a strategic tool to support key commercial priorities and growth targets.

• Lead, coach, and develop a team of country or area visual merchandising managers.
• Build strong relationships with regional retail leadership and store management teams.
• Deliver training programs, workshops, and on‑the‑job coaching to elevate visual capability at all levels.

• Conduct regular store visits across the region to assess standards, provide feedback, and implement improvements.
• Support store openings, closures, relocations, and renovations, ensuring visual excellence from concept to execution.
• Act as the visual merchandising authority and key point of contact for APAC markets.

• Ensure alignment between visual merchandising, marketing campaigns, and omnichannel initiatives.
• Provide regional feedback to global teams to influence future visual strategies and tools.

• Manage regional visual merchandising budgets, tools, and resources effectively.
• Ensure timely execution of visual updates and adherence to operational calendars.
• Maintain visual guidelines, reports, and best‑practice documentation.

About the Candidate:

• 8+ years' experience in fashion visual merchandising
• Regional or multi‑store experience within Asia Pacific
• Strong leadership and communication skills
• Commercial mindset with a passion for fashion and brand presentation
• Willingness to travel regularly across the region

• Strong commercial mindset with a clear understanding of how visual merchandising drives sales.
• Excellent leadership, coaching, and stakeholder management skills.
• Ability to balance global brand standards with local market adaptation.
• Strong planning, organizational, and project management skills.
• Confident communicator with the ability to influence at all levels.
• Culturally aware and adaptable, with experience working across diverse APAC markets.

If you are ready to above, pls share your CV to calvin.wan @ ambition.com.hk