Head of Brand - Merchandising & Marketing

Location: Hong Kong
Contract Type: Permanent
Specialisation: Sales & Marketing
Salary: HK$840000 - HK$960000 per annum
REF: BBBH246024_1610016978

My client is one of the European fashion brand with more than 60 years of history. Looking to relaunch in 2021, they are now in search of a Head of Brand to lead their brand team across their merchandising and marketing function.

You would be leading the merchandising and marketing function with full ownership of the P&L. You would be leading a team a 4 to map out the assortment and sales & marketing plan. As the Head of Brand, your responsibilities would include:

  • Leading a team of 4 with full ownership of the brand on a global level with possibilities for further team expansion
  • Developing business plan to reflect brand positioning and maximize turnover and sales performance
  • Mapping out the seasonal assortment plan with OTB, pricing and margin with the support from designer and merchandiser to ensure brand's market leading position and competitiveness
  • Developing sales and marketing plan with the Marketing Manager to maximize brand awareness
  • Working with the sales team on market/channel direction, product knowledge and taking full ownership of the P&L
  • Providing up to date report for management and gathering market information to maintain brand's leading position within the market

To qualify, one must possess:

  • Degree holder with at least 8 years of merchandising and marketing experience within the fashion industry
  • Experience developing seasonal assortment is a MUST
  • Team management experience is a MUST
  • Candidate with regional or global exposure would be an advantage
  • Independent, proactive with an entrepreneurial mindset and good business sense
  • Strong command of both written and spoken Chinese and English

Contact Anson Chan on (852) 3103 4334 or email anson.chan@ambition.com.hk

APPLY NOW by clicking the button below quoting reference number AC 246024.


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