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(Senior) Manager, Agency Marketing, Insurance

Job description

Our client is a sizeable insurer within the APAC region. With their continuous expansion, an opportunity has arisen for an insurance marketing candidate to join their agency marketing team, focusing on agency recruitment marketing.


  • Implement and develop marketing plans related to the agency force, aligning with business objectives
  • Enhance brand image and visibility of the business with different branding initiatives, to drive agency recruitment
  • Develop and implement different marketing campaigns for the agency force
  • Create engaging content across various channels on social media
  • Develop comprehensive ATL/BTL communications strategy plans with different stakeholders to deliver various messages to the agency
  • Collaborate closely with cross-functional teams and external agencies on market plans and conduct market research to identify new opportunities and to optimize marketing strategies

To qualify, individuals must possess:

  • Bachelor's degree or above in related disciplines
  • Minimum 4-5 years of relevant experience within marketing, preferably within the insurance industry
  • Experience within agency marketing will be an advantage
  • Creative and detail-oriented mindset, along with good interpersonal skills
  • Excellent communications skills in Cantonese, Mandarin, and English

Contact Charmaine Tang at (852) 3103 4363 / or APPLY NOW by clicking the button below quoting reference number #273059

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