Manager, Digital Marketing & Acquisition, Financial Services

Location: Hong Kong, Hong Kong
Contract Type: Permanent
Specialisation: Banking & Financial Services
Salary: HK$520000 - HK$650000 per annum + Discretionary Bonus
REF: BBBH234754_1563176666

Our client is a well-established financial services group with a focus on pension and investment products. With their continuous expansion, an excellent opportunity has arisen for a Digital Marketing / Digital Acquisition professional to join their Hong Kong business.

Working within a specialized team, you are a key member to formulate, develop and execute Digital Marketing strategies to drive business growth and strengthen customer stickiness across digital channels. Working with various business units and external parties, you will plan and execute digital acquisition and retention marketing campaigns to increase brand awareness and product usage. In addition, you will monitor the performance of marketing activities based on performance data and provide recommendations on digital marketing strategies. Furthermore, having a holistic view over digital customer journey, you will review and explore new technological potentials to driving online traffic as well as enhancing customer experience.

To qualify, individuals must possess:

  • Degree in related discipline
  • Minimum 7 years' experience in Digital Marketing / Digital Acquisition, preferably gained in Banking and/or Financial Institutions
  • Candidates from non-FI industry or Online/Media Agency with relevant skill sets will also be considered
  • Demonstrated ability to adapt to fast-paced environment, cope with changes and handle tight deadlines
  • Proactive individual with a positive attitude and innovative mindset
  • Good communications skills in Chinese and English

Contact Chloe Yang at (852) 3103 4311 / or APPLY NOW by clicking the button below quoting reference number CY 234754.
Data provided is for recruitment purposes only