Head of Category & Channel Development - MNC FMCG

Location: Hong Kong, Hong Kong
Contract Type: Permanent
Specialisation: Sales & Marketing
Salary: HK$900000.00 - HK$1100000.00 per annum
REF: BBBH229902_1549264108
  • International FMCG company
  • Key role in regional leadership team
  • Market Leader in APAC

Our client is a US FMCG company with more than 70,000 employees across the globe. The company recorded worldwide revenues of more than 30 billion USD and is a leader in its category of products globally. The company has extensive operations and is a clear market leader in Asia. With further growth plans, they are looking for a Head of Category & Channel Development to lead trade marketing strategy for a renowned brand.

You will be responsible for designing and leading the regional category & channel strategy and implementation in line with business goals. As a Head of Category & Channel Development, your responsibilities will include:

  • Formulate category development plan and identify growth opportunities
  • Define trade marketing strategies for the portfolio and set annual execution plan to meet commercial objectives
  • Manage the budgets for all channels and customers and supervising the allocation of the same
  • Collaborate with various internal teams including sales, brand marketing etc. to proactively enhance impact of retail marketing
  • Drive execution of set strategies into activities across Asia market while having strong partnership with sales and marketing team in developing business strategy
  • Connecting with channel leaders at to identify business opportunities promotional programs, in-store initiatives, trade projects etc.
  • Define trade marketing objectives and monitor the same for assessment of ROI as well as corrective actions steps

To qualify, individuals must possess:

  • Degree and have 10+ years of core Trade/ Customer/ Channel marketing experience in top tier FMCG companies
  • Strong track record of converting consumer insights to trade marketing and category strategy
  • Experience in driving regional category development tactic with a proven track record in designing data-driven trade strategy
  • Strong analytical, presentation and interpersonal skills
  • Excellent communication skills with a strong entrepreneurial and result-oriented mindset
  • Solid analytical, presentation and interpersonal skills
  • Strong business acumen and team management skills
  • Excellent command of written & spoken English and Chinese

Interested parties, please click on "APPLY NOW" quoting AL229902 or email your CV to Anki.Lau@ambition.com.hk with a resume summary statement.

www.ambition.com.hk

Data provided is for recruitment purposes only.
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