Credit Card Marketing, Senior Manager

Location: Hong Kong
Contract Type: Permanent
Specialisation: Banking & Financial Services
Salary: HK$40000 - HK$55000 per month
REF: AS00044956_1501640127

Our client is a well-established banking group with diversified businesses in Wealth Management, Retail, Corporate and Investment banking. With their continuous expansion in Credit Card business, an excellent opportunity has arisen for a Marketing professional to join their Card Marketing team in retail banking business.

Report directly to the Head of Credit Card Marketing, you will be the key member of the credit card marketing team to formulate and develop marketing strategies to drive credit card usage. You will plan and implement various end-to-end card usage marketing campaigns and coordinate with different channels to increase the campaigns awareness. You will coordinate with internal and external stakeholders for ensuring the efficiency and effectiveness on marketing campaigns. You will keep abreast of latest market trend and customer spending behaviour of different segments. In addition, you will monitor the performance of marketing activities based on performance data and provide recommendations on usage marketing strategies.

To qualify, individuals must possess:

  • Bachelor degree or above in related discipline
  • Minimum 8 years' experience in Marketing gained in banking and/or credit card industry
  • Solid knowledge in credit card channel is preferred
  • Strong analytical, interpersonal and communication skills
  • Excellent command in spoken and written English, Cantonese and / or Mandarin

Contact Monique Yeung on (852) 3103 4339 or APPLY NOW by clicking the button below quoting reference number MY 44956
Data provided is for recruitment purposes only