AVP/ VP, Marketing Communications, Bank

Location: Hong Kong, Hong Kong
Contract Type: Permanent
Specialisation: Banking & Financial Services
Salary: HK$50000 - HK$70000 per month
REF: BBBH231662_1554190337

Our client is a well-established banking group with diversified business across the region. With their continuous expansion, an excellent opportunity has arisen for a experienced marketing professional to lead their marketing function.

Reporting to the Business Head, you will lead a small team of the multiple marketing functions to formulate marketing strategies targeting different segment groups to drive business growth. You will lead the team to plan and execute customer acquisition & retention campaigns and programs through online and offline channels, formulate branding strategy to uplift brand awareness, lead the CRM initiatives. As the marketing lead, you will also monitor marketing budget and ensure campaigns performance and effectiveness. In addition, you will be working closely with multiple internal departments to ensure the marketing programs are executed within corporate guidelines and aligned with the brand values.
To qualify, individuals must possess:

  • Bachelor degree or above in related discipline
  • Minimum 10 years' experience in marketing communications/ product marketing/ channels marketing gained in Banking Financial Services industry
  • Solid Team management experience
  • Good communications and interpersonal skills
  • Excellent command in spoken and written English, Cantonese and / or Mandarin

Contact Monique Yeung on (852) 3103 4339 / monique.yeung@ambition.com.hk or APPLY NOW by clicking the button below quoting reference number MY 231662
Data provided is for recruitment purposes only